In fact, quite the opposite...

Kirra’s journey to becoming a successful entrepreneur was anything but conventional.

Kirra Collins is a powerhouse entrepreneur and a beacon in the fitness and branding world. Her journey began in the fitness industry, where her passion and expertise led her to become a sought-after personal trainer and fitness model.

With a dynamic presence that has illuminated billboards and graced major publications, Kirra transitioned from the fitness spotlight to founding Aspex Agency, where her entrepreneurial spirit flourished.

Her agency serves as a masterclass in brand building and strategic marketing, teaching business owners and creators how to become authoritative figures in their respective fields. Kirra's approach doesn't just focus on sales and rankings, but on crafting a life of fulfillment and impact. She leverages her experience in high-visibility roles, press, and public relations to show entrepreneurs how to achieve recognition and influence.

Kirra’s online courses and mentorship programs are not your typical business tools; they are transformative experiences that offer insider secrets, A.I. strategies, and an exclusive network of media professionals and influencers. She empowers her clients to step into the spotlight with confidence, crafting authentic stories that resonate with their audiences.

Her vision extends to the digital realm where she perceives creators as the catalysts for innovation and change. With thousands of followers across various platforms and an extensive reach through her products and communities, Kirra and her team at Aspex Agency are not just participating in the digital economy—they are actively shaping it.

Her courses and community aim to foster growth, share knowledge, and build a collective of creators determined to leave an indelible mark on the digital landscape.

To date Kirra has helped thousands of business owners, coaches, and experts gain the confidence and skills they need to discover their passion, be seen as their true selves, and stand confidently in their own light.